iQIYI ushers in next-generation leisure with the launch of China’s first prolonged actuality (XR) cloud present

Cloud Present’s first occasion, a live performance titled “X-Metropolis”, will likely be carried out by Chinese language lady group THE9 who rose to fame on the corporate’s actuality present. Youth with you 2. The immersive live performance guarantees to impress audiences with the ability of XR know-how, with cutting-edge options corresponding to digital stage and seating, in addition to real-time interplay.

World-class XR experiences for the 5G period

Because the period of 5G advances, there was a fast emergence of XR know-how which mixes actual and digital environments and human-machine interactions. As firms world wide discover XR, iQIYI is the primary firm to ship a full XR expertise with its cinematic-quality visuals and world-class method to content material, know-how and interplay.

XR know-how will likely be used all through the method of the dwell broadcast live performance, making a digital stage efficiency immersive. The standard of the scenes will likely be additional enhanced by digital entrance scenes activated by augmented actuality (AR), using a number of XR digital machine positions and movie and tv high quality tools.

In the meantime, viewers could have the liberty to benefit from the efficiency in their very own means by switching between a number of completely different digital camera angles. THE9’s live performance theme is a bespoke digital metropolis utilizing XR know-how and the present will function songs about not possible challenges with bravery. Stylized and reasonable XR know-how will current a shocking visible expertise with revolutionary options corresponding to in-line digital seats, unique digital photographs, real-time interplay, on-site bodily glow sticks and a fan-created scene, bringing collectively followers of the celebs. in an immersive atmosphere.

As Gen Z seeks extra diverse types of leisure, they search content material that enables them to expertise deeper interactions and sensory immersion. To satisfy this want, firms world wide are exploring create youth-friendly on-line efficiency by combining content material and know-how in XR-enabled eventualities.

Now not simply synonymous with dwell streaming, on-line efficiency ought to due to this fact meet the necessity for a better sense of immersion. iQIYI has a protracted historical past of utilizing revolutionary and cutting-edge applied sciences corresponding to synthetic intelligence (AI), digital actuality (VR), AR and ultra-high definition (UHD). Using XR know-how in THE9’s first Cloud Present will showcase a number of international improvements by way of the interplay between stars and their followers, taking the present to a different stage.

iQIYI Unveils Digital Manufacturing Base and Launches Cloud Ticketing System

To assist the deployment of Cloud Present and different merchandise, iQIYI not too long ago applied a brand new know-how infrastructure. In late 2020, the corporate unveiled the iQIYI digital manufacturing base in DaChang, the primary of its form in China. On the base, cutting-edge applied sciences corresponding to AI, visualization, efficiency seize, real-time synthesis, LED screens and lighting, are harnessed to supply options that span all the manufacturing chain, laying a stable basis for Cloud Present.

As well as, iQIYI launched a brand new cloud ticketing system providing personalised companies protecting pre-sale, efficiency and after-sale. In addition to the features corresponding to buying tickets and items, the general public may also use the platform to buy items corresponding to equipment, peripherals and pictures, offering customers with a novel and personalised expertise. The system was designed with the client expertise at its core, enabling particular on-line ticketing companies corresponding to automated ticketing, check-in, and ticket stubs with bespoke colours, reflecting the precise experiences that customers will encounter. in bodily theaters.

With the launch of Cloud Present, iQIYI is properly positioned to proceed to ship extra innovative and various leisure experiences to its customers. By combining premium content material with innovative revolutionary know-how, Cloud Present is poised to create extra enterprise alternatives whereas redefining subsequent era leisure.

SOURCE iQIYI, Inc.

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